5th women in ip International Forum
International IP Rights – Which are the best strategies?
for big players and SMEs alike
The event has already taken place.
The 5th international forum will deal with IPR rights and a strategic view on filing respective IPRs in the world. There will be a view on all IPRs from trademarks to patents. At this forum, you will get insights into strategies from industry leaders and a more holistic view on filing strategies via consultancy experts.
The forum is interesting for women in industry, but also for women in law firms and academia as it will give you insights in how strategies are developed and applied.
Hear about patent application strategies and other topics from top speakers.
Take the opportunity to get to know a company more intensively “from within”!
Use our International Forum as a platform for in-depth discussions with speakers and professional colleagues.
Make valuable contacts for your business.
Get new ideas.
Bettina Sonnemann, Microsoft Germany, Head of Legal Germany, Austria, Switzerland
Strategies in a New Connected WorldDigital transformation projects involve deep partnerships between companies and the technology provider delivering essential building blocks. She will provide insights into the shared innovation model used for such projects at Microsoft and describe a concept for delivering IP advantages to customers beyond the license grant.
Dr. Alissa Zeller, Senior Vice President Global Intellectual Property at BASF
IP impulsesDr. Zeller will share observations of evolving new trends in IP, from trade secret protection as new core element of IP daily practice to required personality changes of patent attorneys to D&I quota in law firms. The aim is to trigger a discussion based on tangible examples.
Stefanie Dörflinger, Founder and CEO at TRAIN TO MARS
Of ties, trust and creativityCEO’s nowadays spend some time in the Sillicon Valley, loose their tie on their way back and as a first order, they send their development team to work in a garage. Too often, this has to go south. What influences creativity of people and teams? What does a team need to develop new ideas and to fight to make them live? Well, it’s not the tie…
Friday, November 15
Registration and Networking lunch
Key note presentations
by successful international experts and Q&A sessions
Mrs. Sonnemann - Microsoft
Strategies in a New Connected World
Dr. Zeller - BASF
Mrs. Dörflinger - Train to Mars
Of ties, trust and creativity
Tour through the facilities at AUMA's vast Müllheim premises
of three local wines - Staatsweingut Freiburg
Dinner in Freiburg
Saturday, November 16
Continue networking during a guided cultural tour in Freiburg
transfer to train station or airport
All ICE trains of the north-south direction stop in Freiburg. From Freiburg you can change to the regional trains and reach Müllheim station in 20-25 minutes. AUMA can be reached on foot in 3 minutes from the station. The regional trains from Basel also stop in Müllheim (journey time approx. 45 minutes).
Take exit no. 65 on the A 5: Müllheim/ Neuenburg and leave the motorway in the direction of Müllheim. If you take the B 378, turn right after the 2nd bridge in the direction of Müllheim-West. Then turn left immediately 2 times, always in the direction of Müllheim-West. Coming from the B 3, turn in Müllheim in the direction of the motorway (from Freiburg) or in the direction of Neuenburg (from Lörrach). In the industrial area, follow the signs for delivery traffic or visitors.
GPS: enter Renkenrunsstraße 13
By plane to Basel airport:
From there, buses run at regular intervals to Freiburg (travel time approx. 1 hour), which make an intermediate stop in Neuenburg. By rental car it takes about 30 minutes from the airport to AUMA. AUMA is located halfway between Basel and Freiburg.